New Delhi 13th Aug. 2016– Patanjali Ayurved, the FMCG division promoted by baba Ramdev, today said that they are going to file a defamation suit against the Advertising Standards Council of India (ASCI), which has issued 27 notice this year to the organization for what it calls to break the code of conduct of advertising set by ASCI and for various misleading ads.
“We would file a defamation suit against ASCI. We would registered the case in the court soon. We are talking about the conceivable outcomes and would make a move on this issue soon,” Ramdev said here at a public interview in new delhi.
In any case, he exited the venue when offered with conversation starters on affirmation of his toothpaste range, under brand name Dant Kanti.
Scrutinizing the power and purview of ASCI, Ramdev said it is a body managed by MNCs and they are spreading incorrectly messages about commercials by Patanjali”.
“It is an unlawful association and I would send a letter to government of India in such manner,” he said, including that ASCI “is not a sacred power but rather an organization just, which has encouraging forces to its individuals”.
“They are sending love letters to us. This issue has even been brought up in Parliament too.”
He said further that different high courts in their requests have decided that ASCI has no established power.
In May, ASCI up held 10 complaints against Patanjali Ayurved for items, for example, Jeera Biscuit, Kacchi Ghani mustard oil, Kesh Kanti and Dant Kanti, among others.
The publicizing controller had before maintained six bodies of evidence each against Patanjali in March and April of 2016.
Minister of State for Information and Broadcasting Rajyavardhan Rathore had on August 2 educated Parliament that more than 30 complaints against commercials by Patanjali Ayurved Ltd were gotten between April 2015 and July 2016.
Patanjali is hoping to open five sustenance generation units to take care of developing demand. “We would set up sustenance production units in UP, MP, Maharashtra, Assam. Production at the Nagpur unit would begin soon,” he said.
Creation in the majority of them is slated to begin before the end of 2016.
“We would put more than Rs 1,000 crore in three units before the current year’s over,” Ramdev said.
The organization, which is foraying into the dairy fragment, has likewise plans to tap the worldwide business sector by taking the brand Patanjali worldwide.
“We are setting up a unique unit for fare, which would begin by March-end. It would be at our Nagpur office,” he included.